B E A U T Y C O U N T E R

About Us

Getting safer products into the hands of everyone

"At Beautycounter, we’re committed to a health and safety standard that goes well beyond what’s required by U.S. and Canadian law: We’ve banned the use of more than 1,500 questionable or harmful chemicals through our Never List—all while ensuring our products perform and that they’re as indulgent as any luxe shampoo, lipstick, or oil in the market.

It’s not easy work, but it’s well worth it.

This is about progress—not perfection. Because every little bit counts."

-Beautycounter